![]() They have also emerged in business domains as powerful solutions to visually communicate information. Comics for product manuals and e-booksĬomics are not just meant to tell stories of superheroes saving the world. It is enough to pique the interest of your audience with similar problems, making it significantly more likely for them to approach you for solutions.Īlso Read: What Every Marketer Should Know About Visual Content 2. For example, you might be targeting a hospital client through an email campaign as you’re selling a data-driven solution that gives insights about the revenue generation of various departments. It’s a great way to draw attention to add a CTA that offers a solution. Comics for email campaignsĥ9% of B2B marketers say that email is their most effective channel in terms of revenue generation.īy taking a pain point related to your targeted audience and creating a comic strip, comic storytelling could act as a catalyst for your email campaigns. Let’s list a few commonly used initiatives and see if comic strips could be of any help. Comic generators that are available online or offline can help you create comic conversations to use for this purpose.Īlso Read: Did You Get the Message? Conversational Commerce Is Here How Comic Storytelling Adds Value to Your Marketing CampaignsĪ marketer’s target is to generate organic leads and drive revenue through multiple marketing activities. By combining all of them, you can create a compelling comic narrative to pique your customers’ interest in your marketing initiatives. Long story short, visuals are engaging, stories are interesting, and comics are humorous. Images act as eye candy that breaks up monotonous blocks of text, so why not take them one step further and add visual comic storytelling to get your audience even more intrigued. ![]() Whether the campaigns are driven by emails, newsletters, blogs, or social media posts, imagery must be an integral part of it. Great marketing should be made up of a basket full of initiatives to showcase your brand to potential customers. Comic storytelling is the newest addition to your marketing campaigns, giving you an edge over competitors, writes Naveen Gattu, COO, Gramener. To learn more it’s recommended you read ‘Comic strip conversations: colourful, illustrated interactions with students with autism and related disorders’ by Carol Gray.Launching a successful marketing campaign requires a good number of activities where the information is promoted by the means of visuals, text, and audio. I will also tell him I do not like being called “kid” and to please not call me that again. I’ll apologise to Tom and tell him my name is Alex. The next time Tom or someone calls me “kid”, I’ll tell them my name and that I don’t like being called kid. Tom called me a kid because he didn’t know my name but wanted to play with me. What does a Comic Strip Conversation look like? What did others think when they said/did that?.Gather information about the situation to help to complete the picture and guide your child’s drawings.Encourage the child to do the writing/drawing/talking.Useful to practice with someone else prior to introducing approach to a child.How do you start using a Comic Strip Conversation? Pictures represent social skills which are often difficult for individuals with autism to understand.Visual supports are a useful tool in helping children with autism learn.Can be used to show that each person may have different thoughts and feelings about the same situation.Are a useful tool for visual learns to work through a problem or situation to identify solutions. ![]() They explore what people say and do and emphasize what people may be thinking.A conversation between two or more people through simple drawings.
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